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60

02

Value creation

Our strategy review is a

continuous process to ensure

that our strategy is relevant and

fit for our dynamic operating

environment.

The objectives of the new operating model

Our new operating model design principles address our

operating structure, accountability, governance, and our way

of working, and enabled by the right mix of people, processes

and technology. The new operating model aims to achieve the

following objectives:

Profit

accountability

To improve

accountability

for business

performance

and service

delivery. This

clarified line of

accountability

will enhance

transparency

and

improve the

performance of

each business

unit

Creating

customer

boundaries

for each

business unit

will improve

customer

centricity and

enhance our

competitive

advantage

Commercial

focus

Enable

business units

to focus on

the relevant

cost and

capital drivers

to extract

efficiencies

Cost/capital

efficiency

The operating

model must

promote

regulatory

compliance

Regulatory

compliance

Enhance

flexibility to

support any

future mergers,

acquisitions

and

partnerships

Strategic

flexibility

Increase value

creation for

shareholders

Value

The journey

We achieved functional separation of our various businesses and integrated BCX. The focus going forward is on

deeper operational separation. The timeline below sets out the milestones achieved and targets in this journey.

Achieve functional

separation with

the launch of three

business units

Create a platform to unleash

full potential

> Created

three business

units

(Openserve, Consumer

and Enterprise, which

subsequently integrated with

BCX) with

greater autonomy

> Implemented a

lean and

effective centre

playing a

command and control role

>

Clearly defined centre/

business unit processes

and

ways of working (trading

model)

> Developed a clear plan to

address

capability gap

Improve functional

separation and

BCX integration

Leverage platform to

reinforce core

> Business units became

semi-

autonomous

with the centre

as the strategic architect

> Optimised the centre/

business unit

processes and

ways of working

>

Launched

open-access

products

> Closed

capability gap

> Defined and launched the

business unit to business

unit trading model

Full

operational

separation

Create context for

unlocking and optimising

value

> Centre to play an

active

role in unlocking and

optimising value

>

Diversify

ownership of group

> Expand into

new business

lines

through new business

development, and mergers

and acquisitions

if appropriate

>

Process redesign work,

and

digitisation

FY2017 to

FY2021

FY2015 to

FY2018

FY2013 to

FY2016

Strategy

Our value-creation

strategy